8 Apr
2012
8 Apr
'12
1:38 a.m.
Easter Greetings to the list.
I have been contacted by a reputable audio company who would like to
sponsor the "audio quality howto" by placing an advertisement on the page
for a one year period.
http://lau.linuxaudio.org/audio_quality_howto.htm
Do we have an advertising policy for Linuxaudio.org?
If not can we come to some agreement on a rate for different spots across
the linuxaudio.org domain?
I am happy to put together some recommendations based on standard
corporate advertising rates for digital media here in Australia.
This will not be the only company who wants to be associated with Linux
Audio so if we can come up with a working policy then we might be able to
channel the funds into something useful further down the track. It is the
general rule of thumb in digital advertising that you will make the most
return by having targeted paid ads rather than generic ad placements and
as LAO has a large web presence thanks to the ongoing efforts at SEO and
keeping the content actively updated we are literally sitting on a
goldmine for targeted sponsored advertising.
If it is done tastefully and respectfully we can enhance the reputation of
Linux Audio through brand association with premium Audio products.
With some concerted effort LAO could also become a location for
professional journalists/writers to publish their work. I know we already
have a couple of those persons on this list who may be interested in
contributing high quality content if the funding was available.
ex. http://journal.linuxaudio.org
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
8 Apr
8 Apr
3:16 a.m.
On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
Easter Greetings to the list.
I have been contacted by a reputable audio company who would like to
sponsor the "audio quality howto" by placing an advertisement on the page
for a one year period.
http://lau.linuxaudio.org/audio_quality_howto.htm
Do we have an advertising policy for Linuxaudio.org?
why would anyone want to advertise on a page that has been bitrotting
for 12 years?!
--
Jörn Nettingsmeier
Lortzingstr. 11, 45128 Essen, Tel. +49 177 7937487
Meister für Veranstaltungstechnik (Bühne/Studio)
Tonmeister VDT
http://stackingdwarves.net
3:29 a.m.
On 04/07/2012 09:16 PM, Jörn Nettingsmeier wrote:
On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
Bitrotting or not, the site is hosted by a land grant university for
free which I believe (translation: I am 99.99% sure) means we cannot
make money off the site unless we move to private hosting. I can
double-check with the powers that be if anyone needs a 100% confirmation
on this one.
Speaking of bitrotting, it would be nice if the community members
adopted various subdomains and made them better. Robin and I have our
hands full just keeping the hosting afloat...
Best wishes,
--
Ivica Ico Bukvic, D.M.A
Composition, Music Technology
Director, DISIS Interactive Sound& Intermedia Studio
Director, L2Ork Linux Laptop Orchestra
Assistant Director, CCTAD
Virginia Tech
Department of Music
Blacksburg, VA 24061-0240
(540) 231-6139
(540) 231-5034 (fax)
disis.music.vt.edu
l2ork.music.vt.edu
ico.bukvic.net
Easter Greetings to the list.
I have been contacted by a reputable audio company who would like to
sponsor the "audio quality howto" by placing an advertisement on the
page
for a one year period.
http://lau.linuxaudio.org/audio_quality_howto.htm
Do we have an advertising policy for Linuxaudio.org?
why would anyone want to advertise on a page that has been bitrotting
for 12 years?!
3:43 a.m.
On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
On 04/07/2012 09:16 PM, Jörn Nettingsmeier wrote:
It would be worthwhile as surely the company/organisation that sponsors
hosting cannot be allowed to determine the financial directives of the
community that is hosting it's content on their servers.
On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
Bitrotting or not, the site is hosted by a land grant university for
free which I believe (translation: I am 99.99% sure) means we cannot
make money off the site unless we move to private hosting. I can
double-check with the powers that be if anyone needs a 100% confirmation
on this one.
Easter Greetings to the list.
I have been contacted by a reputable audio company who would like to
sponsor the "audio quality howto" by placing an advertisement on the
page
for a one year period.
http://lau.linuxaudio.org/audio_quality_howto.htm
Do we have an advertising policy for Linuxaudio.org?
why would anyone want to advertise on a page that has been bitrotting
for 12 years?!
Speaking of bitrotting, it would be nice if the
community members
adopted various subdomains and made them better. Robin and I have our
hands full just keeping the hosting afloat...
Do we have a list of subdomains that need assistance? Do you have any
suggestions for improvements?
Best wishes,
--
Ivica Ico Bukvic, D.M.A
Composition, Music Technology
Director, DISIS Interactive Sound& Intermedia Studio
Director, L2Ork Linux Laptop Orchestra
Assistant Director, CCTAD
Virginia Tech
Department of Music
Blacksburg, VA 24061-0240
(540) 231-6139
(540) 231-5034 (fax)
disis.music.vt.edu
l2ork.music.vt.edu
ico.bukvic.net
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium
--
Patrick Shirkey
Boost Hardware Ltd
9 Apr
9 Apr
12:16 p.m.
On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
On 04/07/2012 09:16 PM, Jörn Nettingsmeier wrote:
They have offered $50 for a one year placement. I'm still deciding if that
is a fair amount.
I am happy to host paid content on my own server if we can redirect the
DNS to that location. I suggest that all content under the "lau" and
"quicktoots" subdomains are hosted on my server.
That way we are able to have paid content and free (as in beer) content so
we are Libre in the true sense of the word.
The next step will be to figure out a policy for advertising placements,
how to deal with any income that is generated and how far we are prepared
to go down that path.
Personally I would love to be able to pay people to contribute to LAO and
if advertising in a respectful and tasteful way helps make that possible
then I think it is a reasonable topic for discussion.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
Bitrotting or not, the site is hosted by a land grant university for
free which I believe (translation: I am 99.99% sure) means we cannot
make money off the site unless we move to private hosting. I can
double-check with the powers that be if anyone needs a 100% confirmation
on this one.
Easter Greetings to the list.
I have been contacted by a reputable audio company who would like to
sponsor the "audio quality howto" by placing an advertisement on the
page
for a one year period.
http://lau.linuxaudio.org/audio_quality_howto.htm
Do we have an advertising policy for Linuxaudio.org?
why would anyone want to advertise on a page that has been bitrotting
for 12 years?!
11 Apr
11 Apr
5:23 p.m.
Redirecting paid things to your own server will be the easiest and fastest solution to
this if you are interested in having this done quickly.
HTH
-----Original Message-----
From: consortium-bounces(a)lists.linuxaudio.org [mailto:consortium-
bounces(a)lists.linuxaudio.org] On Behalf Of Patrick Shirkey
Sent: Monday, April 09, 2012 6:16 AM
To: consortium(a)lists.linuxaudio.org
Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
confirmation
On 04/07/2012 09:16 PM, Jörn Nettingsmeier
wrote:
> On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
>> Easter Greetings to the list.
>>
>> I have been contacted by a reputable audio company who would
like to
>> sponsor the "audio quality
howto" by placing an advertisement on
the
>> page
>> for a one year period.
>>
>> http://lau.linuxaudio.org/audio_quality_howto.htm
>>
>> Do we have an advertising policy for Linuxaudio.org?
>
> why would anyone want to advertise on a page that has been
bitrotting
for 12
years?!
Bitrotting or not, the site is hosted by a land grant university for
free which I believe (translation: I am 99.99% sure) means we cannot
make money off the site unless we move to private hosting. I can
double-check with the powers that be if anyone needs a 100% on this one.
They have offered $50 for a one year placement. I'm still deciding if that
is a fair amount.
I am happy to host paid content on my own server if we can redirect the
DNS to that location. I suggest that all content under the "lau" and
"quicktoots" subdomains are hosted on my server.
That way we are able to have paid content and free (as in beer)
content so
we are Libre in the true sense of the word.
The next step will be to figure out a policy for advertising placements,
how to deal with any income that is generated and how far we are
prepared
to go down that path.
Personally I would love to be able to pay people to contribute to LAO
and
if advertising in a respectful and tasteful way helps make that possible
then I think it is a reasonable topic for discussion.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium
15 Apr
15 Apr
2:36 a.m.
Ok,
I'll coordinate with Daniel to get the dns for those subdomains pointing
at my server.
--
Patrick Shirkey
Boost Hardware Ltd
On Wed, April 11, 2012 5:23 pm, Ivica Ico Bukvic wrote:
Redirecting paid things to your own server will be the
easiest and fastest
solution to this if you are interested in having this done quickly.
HTH
--
Patrick Shirkey
Boost Hardware Ltd
-----Original Message-----
From: consortium-bounces(a)lists.linuxaudio.org [mailto:consortium-
bounces(a)lists.linuxaudio.org] On Behalf Of Patrick Shirkey
Sent: Monday, April 09, 2012 6:16 AM
To: consortium(a)lists.linuxaudio.org
Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
confirmation
On 04/07/2012 09:16 PM, Jörn Nettingsmeier
wrote:
> On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
>> Easter Greetings to the list.
>>
>> I have been contacted by a reputable audio company who would
like to
>> sponsor the "audio quality
howto" by placing an advertisement on
the
>> page
>> for a one year period.
>>
>> http://lau.linuxaudio.org/audio_quality_howto.htm
>>
>> Do we have an advertising policy for Linuxaudio.org?
>
> why would anyone want to advertise on a page that has been
bitrotting
for 12
years?!
Bitrotting or not, the site is hosted by a land grant university for
free which I believe (translation: I am 99.99% sure) means we cannot
make money off the site unless we move to private hosting. I can
double-check with the powers that be if anyone needs a 100% on this one.
They have offered $50 for a one year placement. I'm still deciding if
that
is a fair amount.
I am happy to host paid content on my own server if we can redirect the
DNS to that location. I suggest that all content under the "lau" and
"quicktoots" subdomains are hosted on my server.
That way we are able to have paid content and free (as in beer)
content so
we are Libre in the true sense of the word.
The next step will be to figure out a policy for advertising placements,
how to deal with any income that is generated and how far we are
prepared
to go down that path.
Personally I would love to be able to pay people to contribute to LAO
and
if advertising in a respectful and tasteful way helps make that possible
then I think it is a reasonable topic for discussion.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium 
19 Apr
19 Apr
9:56 p.m.
Hi *,
Personally, I am against any commercial for-profit advertising on
*.linuxaudio.org domain and sub-domains. I suggest to use your own
domain-name for doing so.
As Ico already pointed out: "we cannot make money off the site unless we
move to private hosting" -- private hosting equivalent to what vt.edu
offers us incl. unlimited traffic, 3 hourly, 7 nightly and 4 weekly full
backups of our 300GByte volume plus 24h support is probably >= $300 per
month. I guess Ico could find out the exact numbers, though i suppose
it's better not to ask :)
Besides, linuxaudio.org is a not-for-profit organization. As soon as we
receive money - for any subdomain -, someone would need to spend the
money and take care of accounting. Daniel who pays the DNS registration
for linuxaudio.org every year would be on top of the list to receive a
few beers from our first revenue.
best,
robin
PS. some lac.linuxaudio.org pages do indeed feature links to sponsors
which and may fall under the category "advertising". However, none of
those is for-profit. The "sponsors" are institutions or companies who
directly support the Linux Audio Conference - mostly with non-financial
contributions: e.g. this year: LWN ran an ad-campaign for us; Stanford
sponsored location, coffee, Nando & Bruno's time, etc; CiTu.fr allowed
me to co-organize LAC while being employed there,..
For the record, the LAC is under the auspices of the institution that
hosts the conference, linuxaudio.org is providing free hosting for the
conference site to the benefit the LA community.
Besides, all external links on lac.linuxaudio.org and
wiki.linuxaudio.org are marked as rel="external" which defeats SEO to
some extent. If you find some links on *.linuxaudio.org to commercial
sites that are not rel="external", please let us know and I'll see to
remove them.
On 04/15/2012 02:36 AM, Patrick Shirkey wrote:
Ok,
I'll coordinate with Daniel to get the dns for those subdomains pointing
at my server.
--
Patrick Shirkey
Boost Hardware Ltd
On Wed, April 11, 2012 5:23 pm, Ivica Ico Bukvic wrote:
Redirecting paid things to your own server will
be the easiest and fastest
solution to this if you are interested in having this done quickly.
HTH
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium -----Original Message-----
From: consortium-bounces(a)lists.linuxaudio.org [mailto:consortium-
bounces(a)lists.linuxaudio.org] On Behalf Of Patrick Shirkey
Sent: Monday, April 09, 2012 6:16 AM
To: consortium(a)lists.linuxaudio.org
Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
On 04/07/2012 09:16 PM, Jörn Nettingsmeier
wrote:
> On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
>> Easter Greetings to the list.
>>
>> I have been contacted by a reputable audio company who would
like to
>> sponsor the "audio quality
howto" by placing an advertisement on
the
>> page
>> for a one year period.
>>
>> http://lau.linuxaudio.org/audio_quality_howto.htm
>>
>> Do we have an advertising policy for Linuxaudio.org?
>
> why would anyone want to advertise on a page that has been
bitrotting
> for 12 years?!
>
Bitrotting or not, the site is hosted by a land grant university for
free which I believe (translation: I am 99.99% sure) means we cannot
make money off the site unless we move to private hosting. I can
double-check with the powers that be if anyone needs a 100%
confirmation
on this one.
They have offered $50 for a one year placement. I'm still deciding if
that
is a fair amount.
I am happy to host paid content on my own server if we can redirect the
DNS to that location. I suggest that all content under the "lau" and
"quicktoots" subdomains are hosted on my server.
That way we are able to have paid content and free (as in beer)
content so
we are Libre in the true sense of the word.
The next step will be to figure out a policy for advertising placements,
how to deal with any income that is generated and how far we are
prepared
to go down that path.
Personally I would love to be able to pay people to contribute to LAO
and
if advertising in a respectful and tasteful way helps make that possible
then I think it is a reasonable topic for discussion.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium
20 Apr
20 Apr
1:40 a.m.
Hi,
I appreciate your point of view but I feel it is more of a board decision
about how we handle sponsorship opportunities rather than a single persons
call.
- Being a "not for profit" organisation does not mean that we are not able
to take any cash contributions. Instead it means that we are obligated to
spend all the funding that we receive in support of our charter/mission.
Anyway at the moment we are not officially registered as not for profit so
that means we have no obligations under the "Not for Profit" laws for
funding.
Of course we don't have to take payments directly to Linuxaudio.org or the
Consortium. Both Daniel and myself have registered companies that can
legally act as proxies and deal with the accounting issues with no impact
on Linuxaudio.org. After all it is simply a website with a .org suffix
from a legal point of view. The Linux Audio Consortium is a completely
seperate entity again. There is no legal requirement for the consortium to
have any financial duties for the Linuxaudio.org domain name and/or any
content hosted under that url.
- As we already have sponsored advertising I don't see why it is a problem
to allow *some* of the subdomains to host paid advertisements. As long as
they meet the requirements of whatever policy we come up with.
I have suggested that lau.linuxaudio.org and quicktoots.linuxaudio.org be
hosted on my private server. These domains have always been about
providing a "fun" entry into the Linux Audio Community so it seems to me
they are prime places for *appropriate* paid advertising.
- I have no problem with taking payments, handling the accounting process
and distributing the cash in whichever way we determine to be the most
appropriate. Daniel and I have already established a working relationship
between Boost Hardware Ltd and 64 Studio Ltd.
- In a perfect world I would love to be able to earn enough money from the
"Linux Audio" digital channel to pay for content contributions,
development and design in addition to hosting and maintenance costs. I
think it is entirely within our charter to operate a professionally run
digital media channel for the purpose of promoting the Linux Audio
platform and open source multimedia software/hardware and businesses.
I have already established http://linuxmusicvideos.com. I am currently
looking into the costs for purchasing the linuxaudio.com domain name. The
whois for that domain is mysterious. I suspect it is already owned by one
of our members.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
On Thu, April 19, 2012 9:56 pm, Robin Gareus wrote:
Hi *,
Personally, I am against any commercial for-profit advertising on
*.linuxaudio.org domain and sub-domains. I suggest to use your own
domain-name for doing so.
As Ico already pointed out: "we cannot make money off the site unless we
move to private hosting" -- private hosting equivalent to what vt.edu
offers us incl. unlimited traffic, 3 hourly, 7 nightly and 4 weekly full
backups of our 300GByte volume plus 24h support is probably >= $300 per
month. I guess Ico could find out the exact numbers, though i suppose
it's better not to ask :)
Besides, linuxaudio.org is a not-for-profit organization. As soon as we
receive money - for any subdomain -, someone would need to spend the
money and take care of accounting. Daniel who pays the DNS registration
for linuxaudio.org every year would be on top of the list to receive a
few beers from our first revenue.
best,
robin
PS. some lac.linuxaudio.org pages do indeed feature links to sponsors
which and may fall under the category "advertising". However, none of
those is for-profit. The "sponsors" are institutions or companies who
directly support the Linux Audio Conference - mostly with non-financial
contributions: e.g. this year: LWN ran an ad-campaign for us; Stanford
sponsored location, coffee, Nando & Bruno's time, etc; CiTu.fr allowed
me to co-organize LAC while being employed there,..
For the record, the LAC is under the auspices of the institution that
hosts the conference, linuxaudio.org is providing free hosting for the
conference site to the benefit the LA community.
Besides, all external links on lac.linuxaudio.org and
wiki.linuxaudio.org are marked as rel="external" which defeats SEO to
some extent. If you find some links on *.linuxaudio.org to commercial
sites that are not rel="external", please let us know and I'll see to
remove them.
On 04/15/2012 02:36 AM, Patrick Shirkey wrote:
--
Patrick Shirkey
Boost Hardware Ltd
Ok,
I'll coordinate with Daniel to get the dns for those subdomains pointing
at my server.
--
Patrick Shirkey
Boost Hardware Ltd
On Wed, April 11, 2012 5:23 pm, Ivica Ico Bukvic wrote:
Redirecting paid things to your own server will
be the easiest and
fastest
solution to this if you are interested in having this done quickly.
HTH
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium -----Original Message-----
From: consortium-bounces(a)lists.linuxaudio.org [mailto:consortium-
bounces(a)lists.linuxaudio.org] On Behalf Of Patrick Shirkey
Sent: Monday, April 09, 2012 6:16 AM
To: consortium(a)lists.linuxaudio.org
Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
> On 04/07/2012 09:16 PM, Jörn Nettingsmeier wrote:
>> On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
>>> Easter Greetings to the list.
>>>
>>> I have been contacted by a reputable audio company who would
like to
>>> sponsor the "audio quality howto" by placing an advertisement on
the
>>> page
>>> for a one year period.
>>>
>>> http://lau.linuxaudio.org/audio_quality_howto.htm
>>>
>>> Do we have an advertising policy for Linuxaudio.org?
>>
>> why would anyone want to advertise on a page that has been
bitrotting
>> for 12 years?!
>>
> Bitrotting or not, the site is hosted by a land grant university for
> free which I believe (translation: I am 99.99% sure) means we cannot
> make money off the site unless we move to private hosting. I can
> double-check with the powers that be if anyone needs a 100%
confirmation
> on this one.
>
They have offered $50 for a one year placement. I'm still deciding if
that
is a fair amount.
I am happy to host paid content on my own server if we can redirect
the
DNS to that location. I suggest that all content under the "lau" and
"quicktoots" subdomains are hosted on my server.
That way we are able to have paid content and free (as in beer)
content so
we are Libre in the true sense of the word.
The next step will be to figure out a policy for advertising
placements,
how to deal with any income that is generated and how far we are
prepared
to go down that path.
Personally I would love to be able to pay people to contribute to LAO
and
if advertising in a respectful and tasteful way helps make that
possible
then I think it is a reasonable topic for discussion.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium
2:57 a.m.
Please allow me to chime in here for a sec. The decision to advertise or not in this case
is not Board's decision but Virginia Tech's decision, or rather Commonwealth of
Virginia decision. This is because the server resides on the VT infrastructure which is in
turn at least in part paid by the taxpayers' money. VT is also a Land Grant university
which means we need to work towards bettering the community we service and who essentially
at least in part provides funding for our everyday expenses. Therefore, we cannot
advertise and collect funds when that will be in direct competition with external entities
who essentially foot our bill through their taxes. In other words, we as non-profit Land
Grant University cannot be in competition with external for- or non-profit entities. This
is why we cannot advertise unless we move said sites off the University servers.
Personally, I have little interest in advertising as the benefit of practically unlimited
bandwidth, free backup, and hosting space far outweighs amounts one could get through ads
such as the one being discussed here. For this reason, I would simply suggest that we move
your sites off VT servers if you wish to pursue the ad revenue and leave it at that.
Another thought is to finally go ahead and do 501c3 for the linuxaudio.org and seek ways
for us to fund our own hosting space in which case we'll be able to put as many ads as
we like. I am simply reluctant (apart from the fundamental questions such as where to find
funding to do this, who will do this, and just how much money we could earn through ads)
to do this since LAO efforts have been by and large based on copious amounts of volunteer
work by Robin and I. The community has expressed little to no interest in helping in the
process or providing resources to do this on a larger scale and as such the current
situation seems to be by far the best under given circumstances. I'll gladly entertain
thoughts of those who would like to prove me wrong as far as the 501c3 matter is
concerned, particularly those who are interested and willing to join our rather thin pool
of volunteers.
HTH
Best wishes,
Ico
-----Original Message-----
From: Patrick Shirkey [mailto:pshirkey@boosthardware.com]
Sent: Thursday, April 19, 2012 7:41 PM
To: Robin Gareus
Cc: Ivica Ico Bukvic; consortium(a)lists.linuxaudio.org; Daniel James
Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
Hi,
I appreciate your point of view but I feel it is more of a board decision
about how we handle sponsorship opportunities rather than a single
persons
call.
- Being a "not for profit" organisation does not mean that we are not able
to take any cash contributions. Instead it means that we are obligated to
spend all the funding that we receive in support of our charter/mission.
Anyway at the moment we are not officially registered as not for profit so
that means we have no obligations under the "Not for Profit" laws for
funding.
Of course we don't have to take payments directly to Linuxaudio.org or
the
Consortium. Both Daniel and myself have registered companies that can
legally act as proxies and deal with the accounting issues with no impact
on Linuxaudio.org. After all it is simply a website with a .org suffix
from a legal point of view. The Linux Audio Consortium is a completely
seperate entity again. There is no legal requirement for the consortium to
have any financial duties for the Linuxaudio.org domain name and/or
any
content hosted under that url.
- As we already have sponsored advertising I don't see why it is a
problem
to allow *some* of the subdomains to host paid advertisements. As long
as
they meet the requirements of whatever policy we come up with.
I have suggested that lau.linuxaudio.org and quicktoots.linuxaudio.org
be
hosted on my private server. These domains have always been about
providing a "fun" entry into the Linux Audio Community so it seems to me
they are prime places for *appropriate* paid advertising.
- I have no problem with taking payments, handling the accounting
process
and distributing the cash in whichever way we determine to be the most
appropriate. Daniel and I have already established a working
relationship
between Boost Hardware Ltd and 64 Studio Ltd.
- In a perfect world I would love to be able to earn enough money from
the
"Linux Audio" digital channel to pay for content contributions,
development and design in addition to hosting and maintenance costs. I
think it is entirely within our charter to operate a professionally run
digital media channel for the purpose of promoting the Linux Audio
platform and open source multimedia software/hardware and
businesses.
I have already established http://linuxmusicvideos.com. I am currently
looking into the costs for purchasing the linuxaudio.com domain name.
The
whois for that domain is mysterious. I suspect it is already owned by one
of our members.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
On Thu, April 19, 2012 9:56 pm, Robin Gareus wrote:
--
Patrick Shirkey
Boost Hardware Ltd
Hi *,
Personally, I am against any commercial for-profit advertising on
*.linuxaudio.org domain and sub-domains. I suggest to use your own
domain-name for doing so.
As Ico already pointed out: "we cannot make money off the site unless
we
move to private hosting" -- private hosting
equivalent to what vt.edu
offers us incl. unlimited traffic, 3 hourly, 7 nightly and 4 weekly full
backups of our 300GByte volume plus 24h support is probably >= $300
per
month. I guess Ico could find out the exact
numbers, though i suppose
it's better not to ask :)
Besides, linuxaudio.org is a not-for-profit organization. As soon as we
receive money - for any subdomain -, someone would need to spend
the
money and take care of accounting. Daniel who
pays the DNS
registration
for linuxaudio.org every year would be on top of
the list to receive a
few beers from our first revenue.
best,
robin
PS. some lac.linuxaudio.org pages do indeed feature links to sponsors
which and may fall under the category "advertising". However, none of
those is for-profit. The "sponsors" are institutions or companies who
directly support the Linux Audio Conference - mostly with non-financial
contributions: e.g. this year: LWN ran an ad-campaign for us; Stanford
sponsored location, coffee, Nando & Bruno's time, etc; CiTu.fr allowed
me to co-organize LAC while being employed there,..
For the record, the LAC is under the auspices of the institution that
hosts the conference, linuxaudio.org is providing free hosting for the
conference site to the benefit the LA community.
Besides, all external links on lac.linuxaudio.org and
wiki.linuxaudio.org are marked as rel="external" which defeats SEO to
some extent. If you find some links on *.linuxaudio.org to commercial
sites that are not rel="external", please let us know and I'll see to
remove them.
On 04/15/2012 02:36 AM, Patrick Shirkey wrote:
> Ok,
>
> I'll coordinate with Daniel to get the dns for those subdomains pointing
> at my server.
>
>
> --
> Patrick Shirkey
> Boost Hardware Ltd
>
>
> On Wed, April 11, 2012 5:23 pm, Ivica Ico Bukvic wrote:
>> Redirecting paid things to your own server will be the easiest and
>> fastest
>> solution to this if you are interested in having this done quickly.
>>
>> HTH
>>
>>> -----Original Message-----
>>> From: consortium-bounces(a)lists.linuxaudio.org [mailto:consortium-
>>> bounces(a)lists.linuxaudio.org] On Behalf Of Patrick Shirkey
>>> Sent: Monday, April 09, 2012 6:16 AM
>>> To: consortium(a)lists.linuxaudio.org
>>> Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
>>>
>>>
>>> On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
>>>> On 04/07/2012 09:16 PM, Jörn Nettingsmeier wrote:
>>>>> On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
>>>>>> Easter Greetings to the list.
>>>>>>
>>>>>> I have been contacted by a reputable audio company who
would
>>> like to
>>>>>> sponsor the "audio quality howto" by placing an
advertisement
on
>>> the
>>>>>> page
>>>>>> for a one year period.
>>>>>>
>>>>>> http://lau.linuxaudio.org/audio_quality_howto.htm
>>>>>>
>>>>>> Do we have an advertising policy for Linuxaudio.org?
>>>>>
>>>>> why would anyone want to advertise on a page that has been
>>> bitrotting
>>>>> for 12 years?!
>>>>>
>>>> Bitrotting or not, the site is hosted by a land grant university for
>>>> free which I believe (translation: I am 99.99% sure) means we
cannot
>>>> make money off the site unless we
move to private hosting. I can
>>>> double-check with the powers that be if anyone needs a 100%
>>> confirmation
>>>> on this one.
>>>>
>>>
>>> They have offered $50 for a one year placement. I'm still deciding if
>>> that
>>> is a fair amount.
>>>
>>> I am happy to host paid content on my own server if we can
redirect
>>> the
>>> DNS to that location. I suggest that all content under the "lau"
and
>>> "quicktoots" subdomains are hosted on my server.
>>>
>>> That way we are able to have paid content and free (as in beer)
>>> content so
>>> we are Libre in the true sense of the word.
>>>
>>> The next step will be to figure out a policy for advertising
>>> placements,
>>> how to deal with any income that is generated and how far we are
>>> prepared
>>> to go down that path.
>>>
>>> Personally I would love to be able to pay people to contribute to
LAO
> and
> if advertising in a respectful and tasteful way helps make that
> possible
> then I think it is a reasonable topic for discussion.
>
>
>
> Cheers
>
> --
> Patrick Shirkey
> Boost Hardware Ltd
> _______________________________________________
> Consortium mailing list
> Consortium(a)lists.linuxaudio.org
> http://lists.linuxaudio.org/listinfo/consortium
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium
3:49 a.m.
Hi,
Putting aside the issue of an application for US based 501c3 status for
now the dns for linuxaudio.org is not hosted on Viginia Tech servers. The
domain name is owned and managed by Daniel James and IIUC 64 Studio Ltd is
in charge of the actual payments for keeping the domain alive. That means
we are completely free to have subdomains hosted on entirely different
servers *if we choose to do so*.
There is no technical barrier for having
<insert name>.linuxaudio.org
subdomain hosted on any publically accessible web server anywhere in the
world. As an extreme example with apache proxying we could even have a
Chinese language version of the entire domain hosted on a Chinese server
in mainland China if we wanted to.
My proposal is to allow the Linux Audio eco system to grow in a certain
direction which has a long term goal of providing a reliable source of
funding and a powerful marketing channel to enable multiple benefits to
flow from there. For example if we are able to get a regular income we
could look at applying for 501c3 status or the equivalent European option.
I would like to be clear that *I am not* proposing that the entire LAO
domain become a marketing free for all. Simply that some of the sub
domains are given authority to take paid advertising which we can then use
to fund additional projects and work.
Given that Linux Audio has very little industry support in the mainstream
media some of us feel that creating a Linux Digital marketing channel is a
valid direction for long term growth and promotional opportunities. Given
that Linux Audio is one of the foundations of an open source media
platform I think it is appropriate for us to make some movements in that
direction. Effectively creating an open source marketing channel built on
top of Libre technology and expertise.
There are many companies in the audio/media industries that would be happy
to pay us money to advertise their brand in association with the high
quality and stability that Linux Audio represents.
I think it is entirely within our remit as a consortium to allow for and
support growth in this direction. After all as we own the channel we also
control the message. That is a powerful foundation to build on...
If we can agree on the subdomain issue then we will be free to make some
headway in this direction building on top of 10 years of combined content
and SEO across the LAO domain. Otherwise we are forcing the channel to
essentially start from scratch and that seems counter to our stated goals
of supporting businesses which seek to enjoy the benefits from working
within and supporting the Linux Audio community.
--
Patrick Shirkey
Boost Hardware Ltd
On Fri, April 20, 2012 2:57 am, Ivica Ico Bukvic wrote:
Please allow me to chime in here for a sec. The
decision to advertise or
not in this case is not Board's decision but Virginia Tech's decision, or
rather Commonwealth of Virginia decision. This is because the server
resides on the VT infrastructure which is in turn at least in part paid by
the taxpayers' money. VT is also a Land Grant university which means we
need to work towards bettering the community we service and who
essentially at least in part provides funding for our everyday expenses.
Therefore, we cannot advertise and collect funds when that will be in
direct competition with external entities who essentially foot our bill
through their taxes. In other words, we as non-profit Land Grant
University cannot be in competition with external for- or non-profit
entities. This is why we cannot advertise unless we move said sites off
the University servers. Personally, I have little interest in advertising
as the benefit of practically unlimited bandwidth, free backup, and
hosting space far outweighs amounts one could get through ads such as the
one being discussed here. For this reason, I would simply suggest that we
move your sites off VT servers if you wish to pursue the ad revenue and
leave it at that.
Another thought is to finally go ahead and do 501c3 for the linuxaudio.org
and seek ways for us to fund our own hosting space in which case we'll be
able to put as many ads as we like. I am simply reluctant (apart from the
fundamental questions such as where to find funding to do this, who will
do this, and just how much money we could earn through ads) to do this
since LAO efforts have been by and large based on copious amounts of
volunteer work by Robin and I. The community has expressed little to no
interest in helping in the process or providing resources to do this on a
larger scale and as such the current situation seems to be by far the best
under given circumstances. I'll gladly entertain thoughts of those who
would like to prove me wrong as far as the 501c3 matter is concerned,
particularly those who are interested and willing to join our rather thin
pool of volunteers.
HTH
Best wishes,
Ico
--
Patrick Shirkey
Boost Hardware Ltd
-----Original Message-----
From: Patrick Shirkey [mailto:pshirkey@boosthardware.com]
Sent: Thursday, April 19, 2012 7:41 PM
To: Robin Gareus
Cc: Ivica Ico Bukvic; consortium(a)lists.linuxaudio.org; Daniel James
Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
Hi,
I appreciate your point of view but I feel it is more of a board
decision
about how we handle sponsorship opportunities rather than a single
persons
call.
- Being a "not for profit" organisation does not mean that we are not
able
to take any cash contributions. Instead it means that we are obligated
to
spend all the funding that we receive in support of our charter/mission.
Anyway at the moment we are not officially registered as not for profit
so
that means we have no obligations under the "Not for Profit" laws for
funding.
Of course we don't have to take payments directly to Linuxaudio.org or
the
Consortium. Both Daniel and myself have registered companies that can
legally act as proxies and deal with the accounting issues with no
impact
on Linuxaudio.org. After all it is simply a website with a .org suffix
from a legal point of view. The Linux Audio Consortium is a completely
seperate entity again. There is no legal requirement for the consortium
to
have any financial duties for the Linuxaudio.org domain name and/or
any
content hosted under that url.
- As we already have sponsored advertising I don't see why it is a
problem
to allow *some* of the subdomains to host paid advertisements. As long
as
they meet the requirements of whatever policy we come up with.
I have suggested that lau.linuxaudio.org and quicktoots.linuxaudio.org
be
hosted on my private server. These domains have always been about
providing a "fun" entry into the Linux Audio Community so it seems to me
they are prime places for *appropriate* paid advertising.
- I have no problem with taking payments, handling the accounting
process
and distributing the cash in whichever way we determine to be the most
appropriate. Daniel and I have already established a working
relationship
between Boost Hardware Ltd and 64 Studio Ltd.
- In a perfect world I would love to be able to earn enough money from
the
"Linux Audio" digital channel to pay for content contributions,
development and design in addition to hosting and maintenance costs. I
think it is entirely within our charter to operate a professionally run
digital media channel for the purpose of promoting the Linux Audio
platform and open source multimedia software/hardware and
businesses.
I have already established http://linuxmusicvideos.com. I am currently
looking into the costs for purchasing the linuxaudio.com domain name.
The
whois for that domain is mysterious. I suspect it is already owned by
one
of our members.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
On Thu, April 19, 2012 9:56 pm, Robin Gareus wrote:
--
Patrick Shirkey
Boost Hardware Ltd
Hi *,
Personally, I am against any commercial for-profit advertising on
*.linuxaudio.org domain and sub-domains. I suggest to use your own
domain-name for doing so.
As Ico already pointed out: "we cannot make money off the site unless
we
move to private hosting" -- private hosting
equivalent to what vt.edu
offers us incl. unlimited traffic, 3 hourly, 7 nightly and 4 weekly
full
backups of our 300GByte volume plus 24h support
is probably >= $300
per
month. I guess Ico could find out the exact
numbers, though i suppose
it's better not to ask :)
Besides, linuxaudio.org is a not-for-profit organization. As soon as
we
receive money - for any subdomain -, someone
would need to spend
the
money and take care of accounting. Daniel who
pays the DNS
registration
for linuxaudio.org every year would be on top of
the list to receive a
few beers from our first revenue.
best,
robin
PS. some lac.linuxaudio.org pages do indeed feature links to sponsors
which and may fall under the category "advertising". However, none of
those is for-profit. The "sponsors" are institutions or companies who
directly support the Linux Audio Conference - mostly with
non-financial
contributions: e.g. this year: LWN ran an
ad-campaign for us; Stanford
sponsored location, coffee, Nando & Bruno's time, etc; CiTu.fr allowed
me to co-organize LAC while being employed there,..
For the record, the LAC is under the auspices of the institution that
hosts the conference, linuxaudio.org is providing free hosting for the
conference site to the benefit the LA community.
Besides, all external links on lac.linuxaudio.org and
wiki.linuxaudio.org are marked as rel="external" which defeats SEO to
some extent. If you find some links on *.linuxaudio.org to commercial
sites that are not rel="external", please let us know and I'll see to
remove them.
On 04/15/2012 02:36 AM, Patrick Shirkey wrote:
> Ok,
>
> I'll coordinate with Daniel to get the dns for those subdomains
pointing
> at my server.
>
>
> --
> Patrick Shirkey
> Boost Hardware Ltd
>
>
> On Wed, April 11, 2012 5:23 pm, Ivica Ico Bukvic wrote:
>> Redirecting paid things to your own server will be the easiest and
>> fastest
>> solution to this if you are interested in having this done quickly.
>>
>> HTH
>>
>>> -----Original Message-----
>>> From: consortium-bounces(a)lists.linuxaudio.org [mailto:consortium-
>>> bounces(a)lists.linuxaudio.org] On Behalf Of Patrick Shirkey
>>> Sent: Monday, April 09, 2012 6:16 AM
>>> To: consortium(a)lists.linuxaudio.org
>>> Subject: Re: [Consortium] Advertising Policy - linuxaudio.org
>>>
>>>
>>> On Sun, April 8, 2012 3:29 am, Ivica Ico Bukvic wrote:
>>>> On 04/07/2012 09:16 PM, Jörn Nettingsmeier wrote:
>>>>> On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
>>>>>> Easter Greetings to the list.
>>>>>>
>>>>>> I have been contacted by a reputable audio company who
would
>>> like to
>>>>>> sponsor the "audio quality howto" by placing an
advertisement
on
>>> the
>>>>>> page
>>>>>> for a one year period.
>>>>>>
>>>>>> http://lau.linuxaudio.org/audio_quality_howto.htm
>>>>>>
>>>>>> Do we have an advertising policy for Linuxaudio.org?
>>>>>
>>>>> why would anyone want to advertise on a page that has been
>>> bitrotting
>>>>> for 12 years?!
>>>>>
>>>> Bitrotting or not, the site is hosted by a land grant university
for
>>>> free which I believe
(translation: I am 99.99% sure) means we
cannot
>>>> make money off the site unless we
move to private hosting. I can
>>>> double-check with the powers that be if anyone needs a 100%
>>> confirmation
>>>> on this one.
>>>>
>>>
>>> They have offered $50 for a one year placement. I'm still deciding
if
>>> that
>>> is a fair amount.
>>>
>>> I am happy to host paid content on my own server if we can
redirect
>>> the
>>> DNS to that location. I suggest that all content under the "lau"
and
>>> "quicktoots" subdomains are
hosted on my server.
>>>
>>> That way we are able to have paid content and free (as in beer)
>>> content so
>>> we are Libre in the true sense of the word.
>>>
>>> The next step will be to figure out a policy for advertising
>>> placements,
>>> how to deal with any income that is generated and how far we are
>>> prepared
>>> to go down that path.
>>>
>>> Personally I would love to be able to pay people to contribute to
LAO
>>
and
>> if advertising in a respectful and tasteful way helps make that
>> possible
>> then I think it is a reasonable topic for discussion.
>>
>>
>>
>> Cheers
>>
>> --
>> Patrick Shirkey
>> Boost Hardware Ltd
>> _______________________________________________
>> Consortium mailing list
>> Consortium(a)lists.linuxaudio.org
>> http://lists.linuxaudio.org/listinfo/consortium
>
>
--
Patrick Shirkey
Boost Hardware Ltd
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium
5:51 a.m.
Another thing I may have failed to emphasize in my last email is that
the Board would also have to agree how to deal with such funds. In other
words, what/who would benefit from such revenue and for what specific
reason and with what specific expectations.
Cheers!
6:41 a.m.
On Fri, April 20, 2012 5:51 am, Ivica Ico Bukvic wrote:
Another thing I may have failed to emphasize in my
last email is that
the Board would also have to agree how to deal with such funds. In other
words, what/who would benefit from such revenue and for what specific
reason and with what specific expectations.
My suggestion is to setup the "paid advertising" system with an iterative
process. Building out a step at a time and looking at the entire platform
and direction for growth with the results from each step. Any money that
is earned can be distributed on monthly/quarterly/yearly basis.
If there becomes an abundance of cash available then we can revisit the
distribution policy at any time.
As things progress I'm sure we can organise some reporting/analytics that
will be accessible or presented to members of the board and/or wider
community.
If anyone has any further reservations about this direction please let us
know as I would like to proceed with this first "customer" and will need
to migrate the subdomains to the new location first.
Cheers
--
Patrick Shirkey
Boost Hardware Ltd
10:10 a.m.
Patrick Shirkey said :
If anyone has any further reservations about this
direction please let us
know as I would like to proceed with this first "customer" and will need
to migrate the subdomains to the new location first.
I find the whole discussion quite confusing to be honest. This is
probably linked to the history of the consortium and the fact its legal
status and who owns what for what purposes, and as consequence its goal,
is rather unclear.
At this point it would be helpful to make a clear distinction between
the following issues instead of using them interchangeably:
1. Sustainability of the consortium infrastructure (hardware, software
amd meatware).
2. Promotion of GNU/Linux as a creative platform.
3. Decoupling the commercial interests of some parties from the
Linux audio community.
Next to that, my personal take on advertising on linuaudio.org is that
the Net is already crippled with ads. Online marketing techniques come
with strings attached such as the general development of pervasive
tracking systems and I find rather disappointing that the consortium is
OK to offer its audience and community to such deceptive practices.
a.
--
http://su.kuri.mu
10:36 a.m.
On Fri, April 20, 2012 10:09 am, Aymeric Mansoux wrote:
Patrick Shirkey said :
The goal of the Cosortium is clearly set out in the policy page:
http://www.linuxaudio.org/policy
If anyone has any further reservations about this
direction please let
us
know as I would like to proceed with this first "customer" and will need
to migrate the subdomains to the new location first.
I find the whole discussion quite confusing to be honest. This is
probably linked to the history of the consortium and the fact its legal
status and who owns what for what purposes, and as consequence its goal,
is rather unclear.
At this point it would be helpful to make a clear
distinction between
the following issues instead of using them interchangeably:
1. Sustainability of the consortium infrastructure (hardware, software
amd meatware).
Currently the entire content hosted under the LAO domain is located on the
Virginia tech server which is provided free of charge and is maintained
primarily by Robin and Ico. there are several other people who maintain
subdomains. Currently no one is paid to provide these services.
2. Promotion of GNU/Linux as a creative platform.
That is one of the core principals behind the establishment of the
Consortium.
3. Decoupling the commercial interests of some parties
from the
Linux audio community.
Decoupling has a negative connotation. Are you suggesting that Linux Audio
should have no commercial interests? If that is your opinion then I think
you are on the wrong mailing list.
Next to that, my personal take on advertising on
linuaudio.org is that
the Net is already crippled with ads. Online marketing techniques come
with strings attached such as the general development of pervasive
tracking systems and I find rather disappointing that the consortium is
OK to offer its audience and community to such deceptive practices.
That is a valid point and would be worth having a policy in regards to. As
we own the channel we can decide what tracking if any is included for
analytical purposes.
--
Patrick Shirkey
Boost Hardware Ltd
8 Apr
8 Apr
3:39 a.m.
On Sun, April 8, 2012 3:16 am, Jörn Nettingsmeier wrote:
On 04/08/2012 01:38 AM, Patrick Shirkey wrote:
Good question with s simple answer: SEO
Pages that have a high rank contribute to traffic growth so a page like
the one above will be a good place to get some clickthroughs but an even
better place to increase your search ranking with the various engines.
It's not so much about the quality of the content as much as it is about
the ongoing persistence of it and the keywords embedded in the page. It
is also about how many referring pages there are that point to that page.
Some of the content on LAO is embedded deep into the search hierarchy
because we have all been very active in linking away to it on our own
websites over the years. That is used to determine rank and quality via
the automated algorithms which the various Search engine companies have
devised to collate the data and provide the results that people expect.
For example just look at the keywords for that page.
If you were a search engine and you found one ad on a page that was
discussing "Audio Quality" which had several hundred referring links
pointing at it and all of them were discussing Linux "Audio" with the
various additional content and meta tags that are embedded into each page
it would be natural to assume that the link target was also generally
accepted as something to do with "Audio Quality"... Hence when people are
searching for "Audio Quality" the site that the ad is pointing to will get
a higher ranking and therefore more traffic which will result in an
increase in sales for the products on the site that is advertising.
Cheers
Patrick
Easter Greetings to the list.
I have been contacted by a reputable audio company who would like to
sponsor the "audio quality howto" by placing an advertisement on the
page
for a one year period.
http://lau.linuxaudio.org/audio_quality_howto.htm
Do we have an advertising policy for Linuxaudio.org?
why would anyone want to advertise on a page that has been bitrotting
for 12 years?!
--
Jörn Nettingsmeier
Lortzingstr. 11, 45128 Essen, Tel. +49 177 7937487
Meister für Veranstaltungstechnik (Bühne/Studio)
Tonmeister VDT
http://stackingdwarves.net
_______________________________________________
Consortium mailing list
Consortium(a)lists.linuxaudio.org
http://lists.linuxaudio.org/listinfo/consortium
--
Patrick Shirkey
Boost Hardware Ltd
4660
days inactive
4673
days old
consortium@lists.linuxaudio.org
15 comments
5 participants
participants (5)
-
Aymeric Mansoux -
Ivica Ico Bukvic -
Jörn Nettingsmeier -
Patrick Shirkey -
Robin Gareus