On Fri, Sep 23, 2016 at 10:12 AM, Patrick Shirkey <pshirkey@boosthardware.com> wrote:

> Because we've done a fucking piss-poor job of licensing, packaging and
> promoting technology in ways that make sense to the overwhelming majority
> of developers and users.
>

If this is correct the trick appears to be having strong brand awareness
and releasing the API on github?

strong brand awareness is hard and often costly. especially in a world as absurdly competitive as the DAW-related market.

how many competitors does Photoshop have? how many viable, amazing DAWs are there?

I don't know how many but if they have gone to the trouble of creating the
port then all they have to do is package and release it.

Wrong.

They don't even
really need to invest in marketing it because we do that for them.

You have to be kidding me.

The issue is not how to deploy but when to deploy.

Sorry, no.