11 Oct
2012
11 Oct
'12
1:47 a.m.
On Thu, October 11, 2012 10:00 am, Jörn Nettingsmeier wrote:
On 10/10/2012 11:00 PM, Patrick Shirkey wrote:
That is simply because the majority of the businesses are not supporting
the Linux platform. It has nothing to do with the viability of Linux audio
as a platform for serious multimedia production. It's more like comparing
NASA with CNSA. One is a bloated organisation that is on it;s last legs
that relies on marketing and propaganda to sell it's agenda and the other
is a dynamic and productive organisation that is quickly achieving
significant results surpassing the technological achievements of the other
with very little reliance on marketing or propaganda.
On Thu, October 11, 2012 7:25 am, Louigi Verona wrote:
that's a bit like saying NASA is competing with the RC model helicopter
community. i'm pretty sure the whole professional *non-embedded* linux
audio market is a fraction of the size of AVID's _marketing_ budget.
@Patrick:
"The problem with that approach is that it tends to feed the negative
attitude towards Linux and that is exactly what the "competition"
want."
There is no competition, Patrick. Windows Audio does not compete with
Linux Audio. Only if in our minds. And thus they do not want anything.
There are plenty of competitors to Linux Audio as a platform. AVID is
the
most obvious competitor. now under the hood, things look quite different, but
that doesn't have
much impact on the public opinion towards or perception of linux.
i'm one such business, and despite my healthy illusions of grandeur i
don't consider myself part of a relevant market for any major equipment
or software manufacturer.
besides the obvious technical benefits of using linux (for my particular
kind of workflow), the main advantage to me is to be able to _ignore_
the rat race of the mainstream pro audio software market.
We can certainly find fat bearded guys with black T-Shirts and a lot of
equipment if anyone feels like making those kind of ads.
There is
no Windows Audio community, there is a Linux Audio community.
We try to compete with them. They do not compete with us.
Look at things from a professional business point of view and try again
please. I'm not talking about Linux Multimedia for amateur users or even
necessarily for artists/producers. I'm talking about businesses that use
Linux as their revenue generating platform. Don't you mean that because "insert
favorite application/plugin" is not
ported they will have to learn how to do something differently and that
is
too much to ask?
that's not how marketing works, and that's not how the market works. the
goal is to get kids to buy dsp cards with emulations of old UREIs that
are great for snares and female vocals, and another emulation of an old
fairchild which is great for male voices and kick drums, and the way to
do it is to get fat old mixing gurus to advertise that kind of gear on
youtube.
the linux community doesn't have those dsp cards to sell, our plugins
don't have the kind of bling, and people who give their stuff away are
less inclined to bullshit kids out of their money. we have a few
limiters with a bunch of parameters that give useful results on all
kinds of program material, all they lack is the instant rocknroll
credibility thing of a fat bearded guy with a metallica t-shirt at a
96-channel ssl who compares them to his obsolete analog treasures and
praises them to high heaven.
hence, in my view, the absence of a "market" like this is a good thing.
the only time it hurts is when i cannot get hardware
support for gear
that i need. but these days, i can get linux drivers for everything from
2 to 128 channels of i/o (more if i'm prepared to gang cards), so what's
the problem?
It's not a problem for you or me personally but for business people who
are seeking to make a living out of the Linux Audio and multimedia
platform getting access to a larger customer base of people who don't have
the supported cards is a good thing.
intel and amd thankfully make dsp cards that will also
deal with my
email and run my browser (word processing on a sharc, anyone?), and they
are well-supported by linux :)
here i whole-heartedly agree!
--
Jörn Nettingsmeier
Lortzingstr. 11, 45128 Essen, Tel. +49 177 7937487
Meister für Veranstaltungstechnik (Bühne/Studio)
Tonmeister VDT
http://stackingdwarves.net
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--
Patrick Shirkey
Boost Hardware Ltd
I like it
and I am
doing it,
but I would not advertise Linux Audio as comparable to Windows Audio
since
it is
simply not true.
And it's a good thing too.