14 Mar
2013
14 Mar
'13
11:09 a.m.
[Len Ovens]
Lots of truth in that. Music gets people's
attention better with video
than without. It's a marketing thing. My visually focused sister remembers
songs by what she was doing when she heard them. A video provides an
experience to remember the song by. A remembered song sells.
Interestingly, one of last century's most famed hit writers said that
"it's the lyric that makes a song a hit, although the tune, of course,
is what makes it last."
http://en.wikipedia.org/wiki/Irving_Berlin#cite_ref-Furia_32-0